Members of my Network Marketing Coaching Programs can ask me for help or advice every week.
Today's question comes from a 5 Star Mastermind member from Sydney, Australia.
When running for Gold do you recommend holding off forms. Or putting in the business centre in without the points then putting the points in during the run?. Or building solid and then getting those people to platinum during the run.
Holding Enrollments for Rank Advancement Purposes
For the record holding enrollment is NOT compliant with the policy of most network marketing companies (including USANA's.)
That said, EVERYONE knows that you have to hold enrollments to maximize the points so that you can achieve your rank advancement.
It's one of those things that everyone in corporate knows it exists and they “let it go” unless there are complaints.
Advice on Holding Enrollments
To answer your question, holding enrollments make it easier to achieve your rank advancement to Gold Director.
However, here are some important advice:
1) Your New Associate Must Know His Benefits
How does holding the enrollment benefit your new associate?
Perhaps it can help them get a rank advancement or help with with achieving targets such as Premiere Platinum Pacesetter, etc.
Whatever it is, you MUST find a benefit for them.
Remember the rule, people only care about themselves.
So knowing that…
NO ONE cares about your rank advancement. The only thing they care about is how it will help them.
So make sure you spell out how they are benefiting.
2) Let Them Know Why You are Doing it
Be honest and reveal your intentions for holding the forms.
Show them that is a win win scenario.
If you have done #1 and they are aware of the benefits, they will happily agree to help you. But you must show how they benefit first.
If you talk about yourself first, they may just close up and won't listen to when you get to their benefits. So get their attention first by showing how they can benefit
3) Get Your New Associates Involved While They Are Waiting
If you don't have them invest money yet, then get to invest their time!
Get them to start attending trainings and also start taking the products.
They can always use your products and then you get the products back from their enrollment package later.
In many ways, the extra time is a huge advantage to them since they will get extra time to achieve short term targets such as Platinum Pacesetter, etc.
But you MUST get them involved and treat them as associates already.
IF they do NOT get involved, you will lose them.
4) Don't Hold Them Too Long
How long do you plan to hold the enrollments?
Let me know…
You can't hold them too long because your associates may lose interest!
Or they may face rejection and change their minds and not join.
That is a risk you have to face.
5) Be Aware of Limiting Mindset
One downside of holding enrollments is that it may cause you to have a limiting mindset.
It can create a scarcity mindset.
For example, if you sponsor 1 person today and your rank advancement is 1 month away, you automatically think that you need the volume of this enrollment to make your rank advancement.
In other words, you rely too much on this enrollment.
You forget the Law of Abundance and the fact that if you put this person in, this person can bring in another 4 to help you during your run.
Or… worse yet, it creates the mindset that you have “run out of signups” and won't have any left during your run so you have to save this enrollment.
If you listen to the trainings in THE S.O.W. SPONSORING SYSTEM. you already know that your mindset is very important in what you attract.
If you have a limiting mindset, it will decrease your future enrollments.
But if you have practice the Law of Abundance, you will get more!
Who is to say that if you put this person in that you can't go out and sponsor 3 more people 3 weeks from now?!
The 2 Instances You Must Hold Enrollments
That said, there are definitely huge advantages of holding enrollments.
But you really have to justify it to the new associate and also make sure you don't make yourself think that there aren't more people out there.
The 2 situations where you must hold enrollments are:
1) When you are entering a new market
This is one of the advantages of new foreign market openings.
You must hold enrollments since the market is not opened yet and you can't officially enroll.
If you work hard, you can hold hundreds of applications and this makes rank advancements happen very quickly.
When we opened up the Malaysia market, we literally had hundreds of applications ready to go. Of course many of the hundreds backed out at last minute but we were still able to get huge rank advancements in our team.
The second situation where you MUST hold enrollments is when…
2) You are rejoining the same company and sitting out during the required 6 months waiting period
If you have quit your previous line and decided to rejoin after 6 months, you must sit out as well.
If you know of anyone that is in this situation, go watch this training on strategies on how to maximize that situation.
Most Important Thing
The most important thing to remember is that we are in a business to help others.
If you are holding too long and hurting the new associates, then don't do it!
By the way, this is also how people complain to the company and gets you in trouble.
Make sure you let your new associates know that you are helping them.
Put their intentions first and that policy will guide you to make the right decision.
P.S. P.S. In the last 10 years, I have read almost every book and listened to every audio on network marketing and then took what worked and did not work and created THE S.O.W. SPONSORING SYSTEM.
If you want a short cut to your success in network marketing and learn a simple and duplicatable approach to sponsoring, go check out THE S.O.W. SPONSORING SYSTEM. It is proven to work and is backed by 4 Different Money Back Guarantees.
THE S.O.W. SPONSORING SYSTEM
For Distributors Who Don't Have Sales Experience
Learn how to Easily Invite More Prospects to learn about your network marketing business…
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This 20 DVD/CD Training is divided into 7 Components
COMPONENT 1: The Attitude and Daily Routine of Top Sponsors
COMPONENT 2: Magnetic Communication
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COMPONENT 5: How to Overcome Over 50 Types of Objections
COMPONENT 6: How to Maximize Your Business Through Followups
COMPONENT 7: Closing and Getting Your Prospects to Join You