If you have a topic you want to learn, let me know
Terri asked me recently how to “narrow down your niche”
Before I give you some helpful tips,
Do you ever feel like the Imposter on social media?!
You don’t have to be a copy cat and do exactly what the leaders post
I’m going to teach you today how to narrow down your niche and define your “Marketing Avatar”
—– Lesson of the Day —–
Your Target Audience
If you don’t know what a Target Audience is and why you need one,
this video will teach you
So how do you narrow down your niche?
Your best target audience is the person you were BEFORE you got started in network marketing
Why?
- You already know that person was already
- You know their pains and challenges
- You’re also more relatable because you’ve been there before
For example,
If you were 35 years old stay at home mom with 2 kids when you got started
then that’s your target audience.
A mistake that many people make is they make their target audience who they are NOW instead of who they used to be
Example of this mistake is you’ve been in the business for 3 years and you only target business owners.
You’ll have much more success by targeting the person you WERE before you got started
Go here to learn in more detail
Remember that your best target audience is the person you were before you got started 🙂
—– Consistency Pep Talk —–
Perfect Isn’t Real
You don’t need to be perfect to be successful.
→ Being perfect isn’t real and being real isn’t perfect.
If fear is stopping you from taking action
here are 3 things that’ll help you:
1 ) Focus on helping others instead
Take the attention off yourself and instead concentrate on being a person of value.
A simple way is to take what you’ve learned and teach it on social media
2 ) Stop comparing yourself to others online
Don’t look at your real life and compare it to other’s “highlight reel” on social media.
Stop under estimating the value that you can contribute by comparing it to other people’s “highlight reel” online
3 ) Attend the Digital Bootcamp
Get ideas and proven posts that’ll help you be a person of value
It’ll help you overcome the fear of “not being good enough”
Watch the full pep talk on Facebook or Instagram
—– Toolbox —–
Ready To Level Up Your Approach to Attracting Customers And Team Members?
Never have to spam strangers scripted messages OR bug your friends and family ever again!
Sign Up for the FREE Digital Recruiting Bootcamp, and unlock the power of attraction marketing.
How did you like today’s edition? Let me know
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