I am often puzzled at people who want to become successful in life but insist that they do not want to “sell.” Everyone has their own definition of what success is but no matter how you define success, you have to sell!
And there are 5 facts you have to acknowledge if you want to be successful in life and successful in selling.
5 FACTS ABOUT SELLING
1) Selling is simply communication!
Do you realize that whether you like it or not, you are selling everyday because selling is basically communication!
Think about this…
… last night, Kelly and I went to eat Shabu Shabu (Japanese food hot pot). I’m not a big fan of hot pots but why did I go? Cause Kelly “sold me” and convinced me to go. Now, she was not the nagging, pushy “car salesperson” but instead she communicated very effectively to me and got me to eat what she wanted to eat….
… the night before, I sold Kelly on the idea that we would go to bed super early on Saturday night instead of staying up late to hang out…
… the day before that, Kelly “sold me” on the idea to spend a few hundred dollars to enroll my baby boy, Ethan to take a weekly “baby gym” class.
If you look at all these situations, there was no “hard selling” or uncomfortable situation involved. It was merely communicating… and the best type of “selling” is when both parties are comfortable and communicating openly.
And we should all strive to be better communicators!
2) Providing Value to Others
2) Selling is most effective when you provide value to others. The key to success in sales and in life is when you put others’ interest ahead of yours. If you can sincerely do that, people will sense your authenticity and appreciate what you have to offer. They may not buy at that moment but they will buy in the future. If you lack this desire to help others, they will never buy.
And never forget… a quick sale today does not mean long term success. You can scam and make a sale today but your success will be short lived because word spreads fast nowadays.
So what do I mean when I say provide “value?”
Providing value is giving away anything that can help someone’s life be better. Value can be your friendship… your time… your knowledge… a tool that makes someone’s life easier… etc.. If you constantly provide value, you build credibility and people will be open to hear what you communicate (sell) to them.
A good example of value is this blog. It provides value to you or else you will not be reading it and I constantly challenge myself to come up with value so that you come back to it every week. I can always come up with gimmicks to get you to read a post, but unless it has value and you get something out of this, you will never read another post of mine again.
So… important rule of selling… always provide value!
3) No money is EVER made until a sale is made
Can you think of anyone ever making any money without a sales transaction?
If you want to be successful and be wealthy, sales must be made because money just does not come out of nowhere.
There are many different types of sales but the bottom line is that a sale MUST BE MADE.
So if you know this fact, it would be foolish to say that I want to be more successful financially but I do not want anything that requires selling. That just goes against economics and I would be super cautious of anyone that promises you that you can be wealthy without doing any type of selling. In fact, I would run away from this person before he “sells” you to give him money for something that does not work!
4) If you want to be successful financially, you must learn to sell!
I am not forcing “sales” onto you because you can always just get a job that does not require selling. But we all know that a job has certain financial limits and chances are it will not allow you to live the life you want… if you want to be your own boss, and start a business or be successful financially, then you must learn to sell!
So the choice is yours… you can choose:
1) not to sell – then just settle for a job and learn to be satisfied with the benefits of a job
2) learn to sell – and enjoy the unlimited income that comes with selling
5) Salespeople are not born, they are made
This is the best news… No salesperson is ever born a salesperson. When doctors delivers a baby, they don’t say “we got a Sales Baby today!”… nor do nursery school teachers say that we have a “Sales Toddler” here and a “Non Sales Toddler” there!
Sales is a skill that is learned… and the best news is that sales can be learned very easily if you devote time to it each day.
I was always a shy and quiet kid growing up and never good at sales… however, when I started my business back in 2003, I realized that if I wanted to be successful in my business and achieve the financial freedom I wanted, I MUST LEARNED TO SELL.
And I believe that realization was one of the single biggest reasons for my success.
Once I realized that, I took action and got some basic books on selling and that laid the foundation for my success.
Here are my top 5 sales books that helped propel me to success. I highly recommend them:
Your Next Step
So what are you going to do?
If you want to learn how to sell and become involved in an excellent business program that teaches you sales skills and provides you some part time income at the same time, you can Contact Me to learn more. After you fill out the form, you will get an email from me and then we can communicate directly.
My advice is that you look to fulfill your potential and learn the wonderful things that will come to your life once you master the art of selling.
Sales = Better Communication!
Sales = Helping others!
Sales = Money!
If you are not into selling, then no problem… but just don’t complain to me you hate your job and want to be successful!
Let’s learn something new and maximize your potential!